Fraud scam upsets biathlon aces

Tarjei Bø, the older brother of superstar Johannes Thingnes Bø, and Emil Hegle Svendsen are among Norway's best biathletes. That's why their faces are also very popular with advertising partners. Sure: As a sports ace you convey certain values and you are credible. But that's exactly what's becoming a problem: In March, the two ski hunters fell victim to fraudulent advertisements on the Internet.

An advertisement appeared on various Norwegian online portals in the spring in which the two advertised that they had become rich through Bitcoin trading and asked them to follow a dubious website. But that's total nonsense. Neither Svendsen nor Bø ever said that, let alone promoted it. “It’s not nice to be abused like that,” Svendsen told Norwegian radio. Rip-off attempts are not uncommon Such rip-off attempts are no longer uncommon these days. Scammers use familiar faces to try to give people confidence in order to then rip them off. The problem: The advertising appears automatically on many well-known online portals, so the editorial team does not check the advertisements on a case-by-case basis. That's why fraudsters often have an easy time of it.

The example of a fake ad.

“We have taken steps to stop these ads every time we see them in circulation,” explains Dagbladet -Editor Aleksandra Beverfjord. But because there are so many advertisements in circulation, it is not always easy to check each one. On too Dagbladet The articles by the two biathletes were published. In any case, Bø is annoyed by such scams and says: “I hope people don’t take these ads seriously.”

Football

Italy

International leagues

International

Winter sports

Tennis

Other sports

Motorsport

Cycling

Watersports

Events

Favorites

Fraud scam upsets biathlon aces

Norway's biathlon stars are currently preparing for the new season. But the headlines aren't just from a sporting perspective.

Suggestions

Comments (0)